What is Playmobil’s fastest selling toy?
German toy manufacturer Playmobil has just issued a special miniature Martin Luther, holding an outsize quill pen and a German-language Bible. Is there much call for that sort of thing? The first run of 34,000 sold out in less than 72 hours. It’s the company’s fastest-selling figurine ever. A German religious scholar, born more than 500 years ago, seems an unlikely candidate for a best-selling toy. But Playmobil, the German-based company which makes small figurines, says that its Martin Luther toy is its fastest-selling in history.
Is Playmobil losing money?
The Playmobil toy brand made a loss for the first time in its history in the past 2022/2023 financial year. Playmobil CEO Bahri Kurter told Die Zeit. The turnover of the Horst Brandstätter Group’s toy brand shrank from 653 million euros to 614 million euros. Playmobil (/pleɪmoʊˈbiːl/) is a German line of toys produced by the Brandstätter Group (Geobra Brandstätter GmbH & Co KG), headquartered in Zirndorf, Germany.
What was the first Playmobil set?
In 1974, Playmobil (Geobra) developed by Hans Beck and produced by geobra Brandstätter GmbH & Co KG, made its debut based in Germany. That year also marked the introduction of the first Playmobil figures, including a Knight, Construction Worker, and Native American. LEGO is the world’s most valuable toy brand for the tenth year running, increasing its brand value by 6. USD7. Fuelled by a year of solid sales growth, the brand has opened 147 new Lego-branded stores worldwide, bolstered its digital presence, and rolled out innovative new product lines.Both Lego and Playmobil have roots in Europe. Founded in 1932, Lego revolutionized toys with its interlocking bricks, inspiring creativity and problem-solving. Playmobil, introduced in 1974, brought miniature, role-playing figures that captured imaginations. For decades, both brands thrived, becoming household names.The top Lego competitors are Mattel, Hasbro, Bandai Namco, Brinquedos Estrela and Fisher Price. Lego is the most valuable brand in toy manufacturing and packaged goods industries. The company was founded in the year 1932 in the USA and has its headquarters in Enfield, Connecticut.